Complexity,
translated.

Marketing executive and narrative strategist for telecom, media delivery, and AI infrastructure — bringing enterprise-grade fluency and hands-on execution wherever complex technical marketing needs it.

Selected work

A sample of the work.

Twelve programs across telecom, media delivery, and AI infrastructure — plus large-scale sponsorship and PR work for marquee enterprise software brands. Click any tile for the full story.

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T1Nexus / US Opto

Advanced Interconnects GTM for AI Factories

GTM, brand & e-book content spanning cooling and 400G/800G/1.6T optical interconnects

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Level 3 Communications (now Lumen)

Global Infrastructure & Security Portfolio

Unified GTM across data center, DDoS mitigation, DNS filtering & firewalls

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Level 3 Communications (now Lumen)

Vyvx Media Services

$1M+ in pipeline growth for media services powering the World Cup, PGA Tour & Grand Slam Tennis

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Octoshape (acquired by Akamai, 2015)

Video Optimization — Brand, Demand Gen & Sales Enablement

Built brand & demand gen for clients incl. TDC, TV2, PPTV, Hulu, Japan & BBC iPlayer

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Juniper Networks (now HPE)

NASCAR — Joe Gibbs Racing

1:1, 1:Few & 1:Many — one sponsorship leveraged across Comcast direct, advisory & indirect channels ($7.8M pipeline)

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Earned Media & Broadcast PR

Formula One / West McLaren Mercedes

Coverage across BSkyB, TF1, Canal+, RAI, ZDF, TVE, Bloomberg TV & SABC

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PR Strategy & Event Production

America's Cup — Team Dennis Conner

Launch event at the New York Yacht Club, coordinated internationally

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Juniper Networks (now HPE)

Stephen Lawler — Team USA Paralympic Ski & Snowboard

Individual athlete sponsorship + Adaptive Spirit SkiTam industry networking (Comcast, Google, Ericsson & more)

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Brand Experimentation

TV Product Placement — ER, Baywatch & More

A visibility play that had competitors publicly asking how CA got there

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Level 3 Communications (now Lumen)

Services-in-Kind Sponsorship — ITU

Video transmission services traded for global sponsorship rights with the International Triathlon Union

Strategic POV

As telecom, media delivery, and AI infrastructure converge, the organizations that can both articulate these technologies and execute against them win more enterprise work.

I bring 25+ years of enterprise marketing execution — strategy, campaigns, content, events, and executive communications — to bridge that gap, so teams can take on more sophisticated work without a full-time hire.

Vertical Expertise

I speak the language of your client's pressure.

Three industries where I understand the problem before I pitch the solution.

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Telecom

CSPs are moving beyond AI as a tool to AI as the engine that monetizes 5G, fiber, and cloud investment. Cloud-native transformation · AIOps · edge, security & federal modernization.

02
Media Delivery

AI is now the core differentiator for reliability, latency, and cost as workflows shift to live, cloud-first, globally distributed ecosystems.

03
AI Infrastructure

Hyperscalers are scaling compute density faster than infrastructure can support. Power/cooling constraints, high-speed interconnects, AI-factory buildout.

Let's Talk

Bring deep technical fluency to what's next.